Cloud White

True & Steadfast Matt Emulsions

Pure Minerals—Britain, no processing required

Filtered Water—Britain

Bio-resin—Bio-based raw materials including sugar, bio ethanol, vegetable oil produced from waste crops, castor oil and/or linseed oil – Germany

Pigments—including Titanium Dioxide – Britain

Thickener—0.1% – natural cellulose from wood pulp or cotton linter – Germany

Preservative—0.013% – Isothiazolinone – an organic preserving compound – Britain

PH modifier—0.001% – a natural ingredient to counteract variations found in other raw materials and to maintain the stability of the paint – Britain

Finishes for Wood & Metal

Pure Minerals—Britain, no processing required

Filtered Water—Britain

Water–based emulsion resin from a carbon neutral supplier who is iso–14001 Responsible Care Approved and has earned the Energy Star Award for sustained excellence five years in a row

Pigments—including Titanium Dioxide – Britain

Wax—Britain

PH modifier—0.001% – a natural ingredient to counteract variations found in other raw materials and to maintain the stability of the paint – Britain

Cellulose Based Thickener—0.5% - Britain

In-can Protector—0.2% - Britain

Flash rust inhibitor—0.01% - Britain

True Matt Emulsion

For interior use on lime & gypsum plaster or previously painted walls.

Clean and prepare the surface. No primer is required. Apply to a wet edge on 1m2 sections. Re-coat after 4-6 hour. Two coats required.

Steadfast Matt Emulsion

For interior use on lime & gypsum plaster or previously painted walls in high-traffic or hardworking areas (e.g. kitchen, bathroom).

Clean and prepare the surface. No primer needed. Apply to a wet edge on 1m2 sections. Re-coat after 4-6 hour. Two coats required.

Finishes for Wood & Metal

For interior & exterior use on wood, metal and floors.

Prepare the surface and apply our colour-matched primer. Apply to a wet edge on 1m2 sections. Re-coat after 8-10 hour. Two coats required.

Read our full application guide here.

UK mainland: next day delivery for orders received before 12pm Monday-Friday.

Pick-up option: orders can be collected from our London studio. Please select ‘Pick-up - London’ when placing your order.

International shipping (EU only): please get in touch for a shipping quote.

Returns: unfortunately, we do not accept returns or exchanges as all our paint is tinted to order. We recommend you order a sample before committing to a colour so you see how it looks in your home.